电通(Dentsu):游戏的崛起-消费者情绪研究(英文版)(17页)

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摘要:

TheRiseofGaming:ConsumerSentimentStudy|NavigatorJanuary2022U.S.consumerexpectationsandimplicationsforbrandsTopConsumerInsightsFuturegameswillcompetewithsocialnetworks.Whilemostseekescapismandentertainmentingaming(60%),videogamesarenowalsoseenasvehiclesforself-expression,socializationandcommunitybelo...

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电通(Dentsu):游戏的崛起-消费者情绪研究(英文版)(17页).pdf

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